We build industry-specific software businesses with the best-in-industry.

Relay is the product partner to industry experts.

Know a problem worth solving?
Let's talk

We build for business outcomes. That’s why the best-in-industry choose Relay.

We build products that build businesses.

Our work speaks for itself

Equal parts guide, translator, and builder.

Relay is a software product firm composed of people who build with intention.We excel at transforming expertise into valuable software.
But our focus extends beyond code.
(Let’s not overcomplicate things.)

We build niche, cash flowing software businesses with industry experts.

The Relay Race — Our Philosophy

Ruthless focus on value

Beyond code, we solve real problems. This focus guides everything we build.

Lean on the experts

We harness our clients' unique expertise, translating it into scalable outcomes with tech.

Build only what’s needed

Less, but better. We de-risk assumptions and create measurable value iteratively.

Sparring partners

We align with our clients' success, acting as partners, not just contractors.

Focus on what you know best. We’ll take care of the rest.

Are you ready to build a software business?
Let's talk

What we
co-create

New Ventures

Building new software businesses with industry experts.

Commercialization

Working with industry experts to bring IP into the market.

Tech Enablement

Using product methodology and technical skills to co-create high-leverage internal solutions